Monday, 10 October 2011

TYPEFACE-ALPHABET SOUP - INITIAL RESEARCH

We have just received a brief called Alphabet Soup // Typeface. We have to design a full type face / full alphabet and glyphs based on the personality/character of someone within BAGD L4. We were asked a set of questions, each with answers that could help stem our designs // ideas.



Heres is some interesting ideas of type face i have collected from various websites : 

www.ffffound.com // nike Type Treatment

www.fffound.com // James T. Edminson


I quite like this type face. It is simple but i feel it develops good ideas as formal, bold and unique font. I believe the two layers within the image work well together overlapping and developing an almost 3D to the type face.


This image develops a flowing notion of type. The use of the letters being uppercase develops the type more and adds dimension and power. 


This image is very good in visualising ideas for my own designs. The use of designing the L this way makes it look unique. i could apply this to my designs and see what happens when i experiment with the use of shape and almost splitting the letter up into sections.


THIS TYPEFACE IS REPRESENTATIVE OF SOME OF THE KEY WORDS NATHAN CHOSE. THE USE OF TAL QUITE THIN STRUCTURES CREATES A SENSE OF MODERNITY AND THE USE OF THE LD LIHGTS LOOKS QUITE EFFECTIVE IN RELATING TO THE DIFFERENT THINGS HE LIKES.


VERY SIMPLE. COULD USE TEH CIRCLE DESIGN ON LETTERFORMS TO ADD MORE TO THE DESIGNS. THE USE OF SPACING THE LETTERS LIKE THAT IS EFFECTIVE.


PRAY FOR RAIN. THE TYPE IS SIMPLE. NEGATIVE SPACE IN BETWEEN THE LETTERS IS GOOD. IT CREATES A GAP IN THE LETTERFORM. THIS WILL THEN ALLOW THE DESIGN TO BECOME QUITE MODERN AND ALLOWS THE ARRANGEMENTS OF TEXT ON DIAGONALS ETC TO LOOK EFFECTIVE. 


SIMPLE BASIC SHAPES TO CREATE TYPE LOOKS VERY EFFECTIVE. THE USE OF COLOUR HERE ALSO WORKS TO ADD DIMENSION. THE USE OF THIS MAKES THE DESIGN SEEM MODERN AND THAT WAS ON THE LIST OF THINGS THAT I NEEDED TO DEVELOP. I WOULD LIKE TO USE A ROUND SHAPE TO CREATE MY DESIGNS. BUT SIMPLE LINES AND BLACK SHAPES EG. RECTANGLES AND SQUARES COULD MAKE THE TYPEFACES ARRANGEMENT INTERESTING AND DIMENSIONAL. 


ROUND EDGES, LIKE THE ONES ABOVE LOOK MODERN, CLEAN AND SIMPLE AND EFFECTIVELY PORTRAY A CLEAN EASY TO READ TYPE.


VARIATION ON SHAPE SIZE COULD WORK IN MY TYPE FACE, HAVING BOLDER SECTIONS AND THINNER LINES COULD GIBE THE TYPE SOME DIMENSION AND PERSONALITY. THE VIBRANCE AND TEXTURE COULD ALSO BE IMPROVED. THE USE HALF CIRCLES AND OTHER HALF SHAPE IS GOOD TO LOOK AT AS THEY DEVELOP IDEAS AUTOMATICALLY. 


BLOCK COLOUR SHAPES / OVERLAPPING DESIGNS// THINNER BACKGROUND LINES// 
ALL DEVELOP A USEFUL LAYOUT FOR THE DESIGN OF TYPE FACE I COULD USE THESE IDEAS AND PLACE THEM INTO A CIRCULAR LAYOUT THAT WOULD LOOK MODERN. 



COLOUR - FORM - OVERLAP - BOLD - SIMPLE - CLEAN - DESIGN  

KEY WORDS I FEEL WILL BE EFFECTIVE IN DESIGNING TYPEFACE.



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THE BOTTOM ROW - WHITE AND RED DESIGNS - STAND OUT TEH MOST. THE USE OF TWISTING SHAPES BUT KEEPING IT VERY SIMPLE WORKS WELL. THE WHITE THICKER MORE BOLDER DESIGNS ARE ALSO USEFUL IN THIS. I FEEL THE DESIGN LOOKS VISUALLY PLEASING. 

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