Creative Rehtorics - Lecture Eight

Academics talk about creativity as... - complex and dynamic concept - subjects of history of art and aesthetics - evidence in Banaji et al (2006) nine 'rhetorics of creativity' contemporary review of literature
1. Romantic genius - found in aeshetics - area of philosophy - originates mid 18th century - derived from aethesis - romanticism, Kant wrote bout artistic movement - redefined status of the artist - artist a creator - not imitator - artist should stand aside from rules - artist is rule breaker and definer
2. Democratic and political - empowering properties, groups - FutureEverything 2012: abundance research new media profound change on creatives and citizens - people can collaborate across networks to create or participate in social revolutions - art and design education changed - Brown (2012) digital technology, event horizon, shift in knowledge, global community create the cloud - single body of knowledge - ownership of knowledge has changed implications of art and design education - eStudio: online extension studio, mimics professional studio in its online form and creative collaborations, year tutor; curriculum development - VCOP - e.g. SHOWstudio ...a way of being creative

How Rosso talks about creativity - practice-based beginning (school of fashion) art and crafts/Bauhaus  - best idea: always next creativity 'dynamic' George Dickie art is beyond definition constantly changing (history of aesthetics) - be stupid: using heart not head expressionist theory - linked to Romanticism idea that creativity is a knowledge: obtaining activity opposition to rational sciences - Rosso: Romantic genius? - work in teams: creative process Diesel - collaborative Mimesis - Plato's problem with creativity - Republic - ideal society (critique of democracy) - metaphysics - forms - physical world mimics the real - art imitates an imitation - art mimics the sensory world - creativity merely a technical skill  - denied creativity's knowledge - producing capability - dichotomy physical not mental activity

Visualising creativity - creative affordances/possibilities technology - capturing creativity in real time - creativity is now massive, open and online - Blank Sheet Project - objectives to expose creativity - D&AD new initiative Making Your Mark similar thinking - installation help to summarise the threads of lecture Talking about creativity - what is the source of a creative idea? - installation collaboration with David Adjaye - visitors enter with screens and discussions